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+ Created the infrastructure for Chicago Scene’s Neighborhood Focus Program, a hyper-local program targeted to local businesses reach their customers within a walkable range of their business in the most intimate manner through the use of social media, social media influencers, apps, videos and events

+ Directed the strategy of 25 local neighborhood focus social media accounts, including Facebook, Instagram and Twitter

+ Guided 11+interns and oversaw their performance

+ Brand messaging for the Neighborhood Focus Program

+ Copywriting for Chicago Scene’s first Business Builder Series event held in River North neighborhood of Chicago, in partnership with Google and Verizon